All published authors need a press kit (a folder loaded with information about you). A good press kit might include the following:
Author Bio with photo: You - at a glance
An author bio is critical to your survival as an author. That bio should be limited to one – two pages and should include all of the following information:
Your contact information
Your agent’s contact information (if applicable)
Basic information about you, both personal and professional
Your publishing credits
Your affiliations (if you belong to a critique group, a writing organization, etc. say so here)
Your credentials, if applicable
Business Cards: Your contact information at a glance
Your best form of advertising
Keep them on-hand at all times
Think twice before putting your personal contact information “out there”
Make two versions of your business card: one with personal information, the other with basic contact information, like an email address.
Flyers/Brochures: Your books/services/speaking topics at a glance
Flyers are a great way to promote yourself
List your books and speaking topics
List your contact information
List your
Press Release: Your latest books (or project) at a glance
A press release has a specific format that always begins with the words FOR IMMEDIATE RELEASE
Press releases can be sent to your local radio and television stations to announce your latest book release or project. The can also be sent to newspapers and to a variety of online release services.
You will find a sample press release at the end of this lesson
Speaking Topics:
Come up with a list of speaking topics relevant to your book or project
If you charge a fee/stipend, let groups/organizations know in advance
Interview Questions:
List 10 questions interviewers can ask you
Endorsements:
If you have acquired endorsements for your book, list them
If you have acquired endorsements for your speaking engagements, list them
If your books has won any awards/contests, state it here
If you’ve been promoted in the newspaper, you could include a clip here
Community Service Sheet:
List your involvement in the community, particularly if/as it relates to your book/topic.
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