Skip to Content

Posting on Your Blog

You've got a great new blog, but you're not sure what to post? Here are Free Writing Lessons.com we've got you covered. Consider the following. . .

TYPES OF POSTS: 

  1. Recipes: Add your personality and lots of pictures of the process. Don’t include the measurements in the post; instead, list them in the recipe card at the bottom. 
  2. How-To/Teaching/Training: “How to Make Money on E-Bay,” “How to Transform a Room for Less than $100,” “How to Overcome Writer’s Block,” “How to Bring the Romance Back to Your Marriage.” All of these titles promise one thing that all readers are looking for: quick, easy instruction. In a nutshell, you’re telling the reader how to do something. (And don’t we all love telling people what to do!) How-to articles make rousing promises of success for the person who follows our advice. 
  3. Roundup/Informative: The round-up article is one of the most popular articles around. It’s basically a list, where each topic is fleshed out. Titles such as “Ten Ways to Keep Your Computer Running Smoothly from Computer Experts” or “12 Writing Tips from Top-Selling Fiction Authors” are all the rage. They’re less complicated than profiles or interviews, in that they don’t require a lot of one-on-one time. Round-up articles gather information from many, many sources. 
  4. Product Reviews: Emerging Products in your Niche. What are people (likely to visit your site) liable to purchase? What products are popular with your crowd? For me, it’s baking supplies.
  5. Travel: If you’re interested in being a travel writer, start locally. Cover the hot spots in your town. Then branch out to your county. Then your state. Then across the country. You want your reader to feel, taste, see, hear and smell that places you go. Add your own personality to the story. After all, you’re the one traveling. 
  6. Motivational/Inspirational Posts: The inspirational article offers you hope, along with a nice moral message. And, in the end, the takeaway value of the piece has the ability to lift spirits and change the reader’s life for the better. (I do this on my author site all the time.)
  7. Profile/Interview: The profile (or interview) piece requires additional work on our end. Not only do we have to write the piece, we have to interview the person to get the information we need. 
  8. Human Interest (similar to profile/interview): Many human-interest pieces offer a “story behind the story” approach. For example, you might do an interview with a family member who lived through the 9-1-1 attack or a Hurricane Katrina evacuee. The article would tug at the heartstrings of the reader and offer hope. 
  9. Personal Experience Piece: A personal experience piece is meant to change lives. In a story like this, I share my own personal experience (one story per article), in the hopes that you will learn from my journey.
  10. Essay/Opinion: Essay or opinion articles will always be in style. An example of a essay title might be something like, “What I Think of Obama’s Healthcare Plan” or “Hollywood’s Biggest Flops This Season.” Essay or opinion articles usually revolve around an important or timely subject (if they’re to be published in a newspaper or reputable magazine). 

HOW LONG SHOULD MY POSTS BE? 

  • Shoot for 2000 words. 
  • This will fluctuate depending on the type of post and the necessary keywords. 

HOW OFTEN TO POST: 

“A blog is a living, breathing thing.” – Adam Enfroy, Blogging Expert

For the first several weeks you’ll be frontloading your site, posting anywhere from 2 – 4 posts a week. After you get several posts up you can slow down to two a week. Schedule out your posts if you like. Sometimes I’ll do several at one time and schedule them so that something fresh is always going up on my blog. Use your time effectively. 

ENHANCE YOUR POST

  • Killer Titles (H1)
  • Photos
  • Short paragraphs with H2 Headers
  • Categorize your posts (for your drop-down menu)
  • Excerpt
  • Featured Image
  • Internal Links
  • External Links
  • Videos

MORE ON LINK BUILDING: 

  • You’re always working on links, even when you’re not writing posts. 
  • Do guests posts and partnerships to acquire backlinks and external links. 
  • Build content to build internal links. 
  • Do round-up posts to build more internal links. 
  • First 90 days are all about building content and link-building. (This will lead to success.) 

Download the .pdf of this lesson below. 

Comments

No Comments